The media megamerger wave of the 1980s: What happened? |
| |
Authors: | J Kendrick Noble |
| |
Institution: | (1) Noble Consultants, Inc., 45 Englewood Lane, 10708 Bronxville, NY |
| |
Abstract: | The wave of publishing mergers of the 1980s ended with the recession of 1990. This article looks at the nature of that wave
and its likely effects, both short and long term. Noble finds the scenario of a handful of media giants unlikely and anticipates
more rational times.
He was formerly publishing industry analyst for Paine Webber, Inc. Address for correspondence |
| |
Keywords: | |
本文献已被 SpringerLink 等数据库收录! |
|