莆田学院新闻网建设问题与对策研究

论述高校网络建设和管理工作已被提到高校宣传思想工作的重中之重来抓。分析总结了莆田学院新闻网建设和管理中的七个问题,并与专业网媒作比较,就新形势下,为吸引大学生网民的关注,提出可从标题制作、内容选择、栏目设置、网页设计等方面来创新和完善莆田学院新闻网建设,这些对策和建议,对其他学校新闻网建设亦有参考作用。

Problems and Solutions on the Development of News Network of Putian University

N etw ork developm ent and m anagem ent of colleges have been raised to a key position in the publicity m ovem ent in colleges. T his article points out seven problem s existing in the developm ent of new s netw ork and m anagem ent in Putian U niversity.It m akes a com parison w ith professional netw ork m edium .A nd it puts forw ard som e solutions and suggestions on how to m ake headline,choose contents,set colum ns,design w ebpages and so on. T hat w ill enhance the developm ent of new s netw ork in Putian U niversity. It m akes an effort to attract the attentions of m assive young internet users in the college under the new situation.