| 企业商务模式匹配及其创新研究 |
| |
| 引用本文： | 邱嘉铭,陈劲. 企业商务模式匹配及其创新研究[J]. 科学学与科学技术管理, 2007, 28(5): 72-77 |
| |
| 作者姓名： | 邱嘉铭 陈劲 |
| |
| 作者单位： | 1. 浙江大学,管理学院,浙江,杭州,310027
2. 浙江大学,公共管理学院,浙江,杭州,310027 |
| |
| 摘 要： | 综述了商务模式和商务模式创新的理论演化过程,明确了商务模式的功能和作用以及它与企业发展内外环境相匹配的重要性。通过分析已有商务模式创新的动因,提出了环境变化和企业所处的“弱势”地位是现有大部分商务模式创新主要动因的观点,指出我国企业若想在激烈的国际市场竞争中脱颖而出,应当摆脱这种“应激式”商务模式创新的困局,树立“主动式”的模式创新意识,进而形成持续的商务模式创新能力。
|
| 关 键 词： | 商务模式 商务模式创新 动因分析 “应激式”创新 |
| 文章编号： | 1002-0241（2007）05-0072-06 |
| 修稿时间： | 2006-12-17 |
Research on Business Model Matching and Innovation |
| |
| QIU Jiaming,CHEN Jin. Research on Business Model Matching and Innovation[J]. Science of Science and Management of S.& T., 2007, 28(5): 72-77 |
| |
| Authors: | QIU Jiaming CHEN Jin |
| |
| Affiliation: | 1.School of Management, Zhejiang University, Hangzhou 310027; 2.School of Public Administration, Zhejiang University, Hangzhou 310027 |
| |
| Abstract: | Reviewing the evolvement of the theory of business model and business model innovation,this paper discusses the function of business model and the importance of match between business model and the environment.On this base,this paper explores the causation promoting the occurrence of existing business model innovation,puts forward the idea that it is the changing of environment and the inferior position of the enterprise that inspired the most of the existing business model innovation. |
| |
| Keywords: | business model business model innovation causation analysis passive mode innovation |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
