Mobilizing information in broadcast editorials and “free speech” messages |
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Authors: | James B Lemert Roxana J Cook |
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Institution: | Professor and Director of the Division of Communication Research, School of Journalism , University of Oregon |
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Abstract: | Free Speech Messages carried information allowing audience actions more often than did editorials on the same stations. Sometimes stations may have coaxed FSM writers into changing type of information given. |
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