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论企业核心竞争力与多元化经营
引用本文:刘新萍.论企业核心竞争力与多元化经营[J].青岛职业技术学院学报,2002,15(2):1-5.
作者姓名:刘新萍
作者单位:青岛教育学院,政史地系,山东,青岛,266071
摘    要:核心竞争力是企业获得和保持长期竞争优势的源泉 ,也是企业多元化经营的基础和前提。大量实践证明 ,只有把多元化经营放在核心竞争力的框架中去运作才能取得较好的效果。本文针对多元化经营中存在的问题及中国工业企业现状 ,提出在发展专业化生产规模的基础上 ,围绕核心竞争力实施低度相关的多元化经营 ,是我国企业多元化经营战略的模式选择

关 键 词:核心竞争力  多元化经营
文章编号:1008-276X(2002)02-0001-05
修稿时间:2002年4月18日

The Core Competitive Ability of Enterprises and Multi-dimensional Management
LIU,Xin,ping.The Core Competitive Ability of Enterprises and Multi-dimensional Management[J].Journal of Qingdao Vocational and Technical College,2002,15(2):1-5.
Authors:LIU  Xin  ping
Abstract:The core competitive ability is the source that will obtain and keep the competitive advantage of an enterprise over a long period. Meanwhile, it is the basis and prerequisite of multi dimensional management of an enterprise. It's practically proved that only by improving core competitive ability can an enterprise operate better in the management of its multi dimension. Countering the present situation of China's industrial enterprises and problems existing in the multi dimensional management, it is the model choice for the management strategy in multi dimension enterprises of China to carry out lower level related multi dimension management on the base of developing specialized management around the core competitive ability.
Keywords:core competitive ability  multi  dimensional management
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