| 论大众传媒在现代奥林匹克运动中的作用 |
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| 引用本文： | 孟林盛. 论大众传媒在现代奥林匹克运动中的作用[J]. 山西广播电视大学学报, 2005, 11(5): 43-44 |
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| 作者姓名： | 孟林盛 |
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| 作者单位： | 山西大学体育学院,山西,太原,030006 |
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| 摘 要： | 现代奥林匹克运动从诞生的第一天起,便与大众传媒结下了不解之缘,其发展倚重于大众传媒的运作。大众传媒在现代奥林匹克运动中具有正反两方面的作用,二者相互影响,彼此促进。
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| 关 键 词： | 大众传媒 奥林匹克 发展 |
| 文章编号： | 1008-8350(2005)05-0043-02 |
| 收稿时间： | 2005-03-11 |
| 修稿时间： | 2005-03-11 |
On the Function of Mass Media in the Olympic Games |
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| MENG Linsheng. On the Function of Mass Media in the Olympic Games[J]. Journal of Shanxi Radio & Tv University, 2005, 11(5): 43-44 |
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| Authors: | MENG Linsheng |
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| Abstract: | Modern Olympic Movement forges the indissoluble bound with masses' media from its emerging and its development relies on the operation of masses' media.This paper has analysed the positive and negative function of masses' media to modern Olympic Movement in an all-round way and has expounded the relation between the two of influencing each other,and promoting each other. |
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| Keywords: | Mass Media the Olympic Games development |
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