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危机事件中媒体的传播策略
引用本文:王岚.危机事件中媒体的传播策略[J].鞍山师范学院学报,2011,13(5):96-97.
作者姓名:王岚
作者单位:鞍山师范学院中文系,辽宁鞍山,114007
摘    要:当下,危机成为社会常态。面对危机,媒介应在坚持新闻自身的报道规律的同时,掌控危机传播的特征和规律,做好应对危机的预案,有条不紊地开展危机传播,为共建和谐社会、维稳作出努力。

关 键 词:危机事件  危机传播  传播策略

The Communicational Strategy of Mass Media in Cirisis Events
WANG Lan.The Communicational Strategy of Mass Media in Cirisis Events[J].Journal of Anshan Teachers College,2011,13(5):96-97.
Authors:WANG Lan
Institution:WANG Lan(Department of Chinese Languages & Literature,Anshan Normal University,Anshan Liaoning 114007,China)
Abstract:At present,the crises become a social norm.Therefore,it requires the media to adhere to news regularity,to grasp characteristics and rules of crisis communication,to prepare preplan to cope with crisis,to orderly conduct crisis communication,and to make efforts to build a harmonious and stable society.
Keywords:Crisis events  Crisis communication  Communicational strategy
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