我国高校武术网站的现状与对策研究

文章运用传播学的内容分析法以及文献资料法、数理统计等研究,方法全面调查了网络上具有较大影响的高校武术网站,结果表明：高校武术网站局限于体育院校的范围;全国有25%的武术或民族传统体育院系设立了网站;网站信息较少;以内部的教学类信息为主;赛事信息类和武术文化类信息都很少;没有武术技术类信息;信息绝大多数是出自网站编辑;图片和视频使用较少;反馈途径数量少;高校武术网站之间链接较多,和其他网站链接很少;外文版本局限于英文,数量较少。高校武术网站需要通过增加更多武术内容,使信源多样化,增加链接以突破学校内部宣传的局限;注重多媒体和反馈的使用,发挥资源优势,推进武术学术传播。

On the Current Conditions and Countermeasures of Chinese College Wushu Websites

With the methods of literature review,analysis,expert interview,statistics and case study,this thesis carries out a thorough analysis and study on the current conditions and countermeasure of University and college Wushu website.There are 25% Wushu or national traditional sports departments set up websites with quite little information,focusing on inside teaching category information,small amount of competitive events information and information on Wushu culture,without technology information.Most of the information are from website editors with little use of pictures and videos,and small amount of feedback channels.There are quite a lot of link with college Wushu websites but less linkage with others.The foreign edition of these websites,which limits into English,are of small amount.The existing problem is：deficient and dull information,insufficient Wushu propagation power.Countermeasure for propagation：diversify information sources through adding more Wushu contents,increasing linkage in order to breakthrough the limit of inside school propagation,paying more attention to the use of multimedia and feedback,bringing into full play the advantage of resources so as to push forward Wushu communication.