| 关于电动汽车商业模式系统的理论思考 |
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| 引用本文： | 叶强,王贺武. 关于电动汽车商业模式系统的理论思考[J]. 中国科技论坛, 2012, 0(1): 44-48 |
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| 作者姓名： | 叶强 王贺武 |
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| 作者单位： | 清华大学汽车安全与节能国家重点实验室,北京,100084 |
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| 基金项目： | 国家科技支撑计划“我国电动汽车商业化模式的比较研究”(2011BAG02B12) |
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| 摘 要： | 在经历了两年多的示范运行之后,电动汽车如何进一步开展商业化推广越来越成为行业和社会关注的焦点。可与此同时,在电动汽车商业模式的理论研究和实践创新方面还没有跟上。基于此,本文从系统论的角度提出了构建电动汽车商业模式系统理论框架的思路,并结合示范运行的情况,分析了电动汽车商业模式的影响因素,最后以纯电动汽车为例描绘了中国电动汽车商业化推广的分阶段路线图。
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| 关 键 词： | 电动汽车 商业模式 系统理论 影响因素 路线图 |
The Study on the Business Model System of Electric Vehicles |
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| Ye Qiang , Wang Hewu. The Study on the Business Model System of Electric Vehicles[J]. Forum on Science and Technology in China, 2012, 0(1): 44-48 |
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| Authors: | Ye Qiang Wang Hewu |
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| Affiliation: | (State Key Laboratory of Automotive Safety and Energy,Tsinghua University,Beijing 100084,China) |
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| Abstract: | After more than two-year demonstration run of electric vehicles(EVs),how to further commercialize EVs in China is becoming the hot spot.But now the theories and the practice innovation of EVs business model are not matching.This paper presents the ideas of constructing the theoretical framework of EVs business model system from the angle of system theory.The paper analyzes the factors of business model of EVs,combined with the status of demonstration,and gives the roadmap of EVs commercialization in China using the battery EVs as the example. |
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| Keywords: | Strategic emerging industries The demonstration run of electric vehicles(EVs) Business model of EVs The theoretical framework of system The factors of business model The roadmap of business model |
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