| 高校公关课程教学方法改革初探 |
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| 引用本文： | 孙建娥. 高校公关课程教学方法改革初探[J]. 湖南师范大学教育科学学报, 2004, 3(3): 108-109 |
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| 作者姓名： | 孙建娥 |
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| 作者单位： | 湖南师范大学,公共管理学院,湖南,长沙,410081 |
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| 摘 要： | 培养公关事业急需的实用人才，必须对传统的教学方法进行改革，探索新的现代教学方法，即：重视理论教学、强化实践教学、巧用案例教学和改进考试方法。
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| 关 键 词： | 公共关系 课程 教学方法 改革 |
| 文章编号： | 1671-6124(2003)03-0108-02 |
| 修稿时间： | 2003-05-06 |
On the Teaching Reform in Public Relations Course in Universities |
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| SUN Jian e. On the Teaching Reform in Public Relations Course in Universities[J]. Journal of Educational Science of Hunan Normal University, 2004, 3(3): 108-109 |
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| Authors: | SUN Jian e |
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| Abstract: | In order to train talents in public relations that are in urgent need, we should reform traditional teaching methods and try to firnd out modern ones, which indudes emphasizing theory teaching, strengthening case studies, and improving ways of examination. |
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| Keywords: | public relations course teaching method reform |
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