Abstract: | When it comes to sustainable development, doing the right thing pays off. Research studies have correlated positive business measures for companies that make investments in sustainable strategies related to corporate real estate and sustainable development. This article explores the scope of sustainability and the short‐ and long‐term strategies that corporations identify, plan, implement, and evaluate. The results go beyond profit, affecting people and the planet with improved air quality, water savings, reduced carbon emissions, and operational cost savings. Corporations should begin sustainable strategies by analyzing their present state and carbon footprint to establish baseline data. |