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A role for message TV in education
Authors:David W Stamps
Institution:(1) University of Oklahoma, USA
Abstract:Conclusion The role of message TV in education will change with advancing technology and improving instructional design. As a stand alone activity, message TV may be too subjective an experience with too short a duration to expect enduring attitude and value changes. More research into the use of the medium as a stand alone activity is required. However, since message TV is a more effective medium for impressing with images than transmitting abstract data, it can play the affective instructional role as the strategic component within a program that uses a variety of activities to facilitate attitude and value cultivation. Message TV is a very powerful tool for persuasion that illustrates, dramatizes, and makes concrete the program’s objectives. Both of these productions operate on budgetary demands typical of educational institutions: resourcefulness, innovation, and dollar s-t-r-e-t-c-h-i-n-g. Our computer graphics are created on an Omega 500 with extra memory and a genlock device. For special effects we use a Chinon CV-T70 VHS Camcorder camera with special digital effects. This equipment belongs to our talented videographics creator, Rex Suba, who teaches high school media production. He gave a showcase presentation at AECT’s 1988 convention entitled “Desk Top Video: Low Cost Choice For Instruction” and demonstrates the innovative educational applications of his affordable equipment.
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