|
|||||
|
|
Internet and mature industries. Its role in the creation of value in the supply chain. The case of tile ceramic manufacturers and distributors in Spain |
|
| Authors: | José Albors-Garrigós Jose Luis Hervas-OliverAuthor VitaePatricia MárquezAuthor Vitae |
| Institution: | Dpto. de Organización de Empresas, Universidad Politécnica de Valencia, Camino de Vera s/n, 46022 Valencia, Spain |
| Abstract: | For traditional industries it is a real challenge, not only to achieve a clear product differentiation, but also to provide adequate services in order to ensure value and customer fidelity. |
| Keywords: | Value chain Customer focus Internet |
| 本文献已被 ScienceDirect 等数据库收录！ | |