| 全球化观照下体育传播的偏向 |
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| 引用本文： | 崔英姬,张未靖.全球化观照下体育传播的偏向[J].沈阳体育学院学报,2007,26(4):27-29. |
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| 作者姓名： | 崔英姬 张未靖 |
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| 作者单位： | 天津体育学院,图书馆,天津,300381 |
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| 摘 要： | 体育需要传播,体育传播与一个国家的传播实力密切相关,在全球化浪潮下的体育存在传播的偏向。分析了目前偏斜的全球化的现状,对体育传播的现状进行考察,提出了基于全球化背景下对体育传播的反思。
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| 关 键 词： | 全球化 体育传播 偏向 |
| 文章编号： | 1004-0560(2007)04-0027-03 |
| 修稿时间： | 2007年4月23日 |
Bias of Sport Communication Under the Background of Globalization |
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| CUI Ying-ji,ZHANG Wei-jing.Bias of Sport Communication Under the Background of Globalization[J].Journal of Shenyang Sport University,2007,26(4):27-29. |
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| Authors: | CUI Ying-ji ZHANG Wei-jing |
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| Abstract: | Sport needs communication.Sport communication is closely related with a country's communication power.Under the background of the globalization there has been some bias on communication with sport.First of all,present situation of the globalization's bias was analyzed.Then,present situation of the sport communication was inspected.Finally,based on the background of the globalization,retrospect and analysis of sport communication were proposed. |
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| Keywords: | globalization sport communication bias |
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