| 丽水导游队伍现状及发展策略 |
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| 引用本文： | 倪慧丽. 丽水导游队伍现状及发展策略[J]. 丽水学院学报, 2011, 0(5): 120-123 |
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| 作者姓名： | 倪慧丽 |
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| 作者单位： | 丽水职业技术学院人文艺体分院; |
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| 基金项目： | 浙江省社科联研究课题(07N136-G) |
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| 摘 要： | 导游人才是旅游业的灵魂,丽水旅游业的发展呼吁高素质精业务的导游人才。当前丽水导游队伍在数量上已有较大发展,但质量上不容乐观,跟不上迅速发展的丽水旅游业。在调查研究的基础上,分析丽水导游队伍现状,指出存在的突出问题,并提出建议,旨在逐步改善丽水导游队伍现状,为蓬勃发展的丽水旅游业服务。
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| 关 键 词： | 导游人才 丽水 现状 解决措施 |
On the Present Situation of Lishui Tourist Guides and Its Development Strategies |
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| Ni Huili. On the Present Situation of Lishui Tourist Guides and Its Development Strategies[J]. Journal of Lishui University, 2011, 0(5): 120-123 |
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| Authors: | Ni Huili |
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| Affiliation: | Ni Huili (School of Humanities and Art,Lishui Vocational and Technical College,Lishui Zhejiang 323000,China) |
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| Abstract: | Tourist guides are the soul of tourism industry which appeals for highly qualified and skilled guides urgently.Though the number of tourist guides is optimistic,its quality shows us no optimism which falls behind the rapid development of Lishui tourism.This paper,based on investigation and research,analyzes the present status of Lishui tourism,points out the existing problems and provides some suggestions in order to change the present situation gradually and serve the development of Lishui tourism industry... |
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| Keywords: | tourist guides Lishui present status solutions |
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