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在"商"字上做文章,发展商贸旅游——商丘市旅游发展的市场定位
引用本文:范方舟. 在"商"字上做文章,发展商贸旅游——商丘市旅游发展的市场定位[J]. 商丘职业技术学院学报, 2006, 5(4): 39-40
作者姓名:范方舟
作者单位:商丘职业技术学院,经贸系,河南,商丘,476000
摘    要:商丘是一个历史文化名城,也是一个交通便利的区域性商贸城市。随着旅游业的发展,旅游经济在国民经济中的地位越来越重要,而旅游业的市场定位是发展旅游业的首要问题。商丘市在2006年成为全国优秀旅游城市,商丘市旅游业的发展应该定位为商贸旅游。

关 键 词:商丘  旅游发展  市场定位  商贸旅游
文章编号:1671-8127(2006)04-0039-02
收稿时间:2006-04-13
修稿时间:2006-04-13

Writing Article about Shang Word ,Developing the Business Tour——about the market positioning of the tour development for Shangqiu
FAN Fang-zhou. Writing Article about Shang Word ,Developing the Business Tour——about the market positioning of the tour development for Shangqiu[J]. Journal of Shangqiu Vocational and Technical College Journal of Shangqiu Vocational and Technical College Journal of Shangqiu Vocational and Technical College, 2006, 5(4): 39-40
Authors:FAN Fang-zhou
Abstract:Shangqiu is a historical and cultural city,but also a convenient regional commerce city.Tour economy becomes more and more important in the national economy with the development of tourism,however,it is initial problem for tourism to find its own position in the market.Shangqiu became an national tourist city in 2006.Shangqiu's tourism should be defined as business tourism.
Keywords:Shangqiu  tourism development  market position  business tourism  
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