探析现代平面设计的创意切入点

随着新思维、新观念、新科技、新媒体、新材料开发利用，现代平面设计的表现形式越来越复杂。做好一个平面设计，必须找准平面设计的最佳创意切入点，使作品达到最终设计目的。以创意切入点的路径与手段为主要分析对象，浅述个人的观点。

An Exploration of Modem Graphic Design originality

With the development and application of new thinking, new concepts, new technology, new media and new material, the representations of modem graphic design are more and more complicated. In order to make a nice graphic design, one must find an original starting point arriving at the final goal of designing works. We present our opinions with the paths and methods of original starting point as the analytical object.