| 体育新闻的精彩指数 |
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| 引用本文： | 周正.体育新闻的精彩指数[J].齐齐哈尔师范高等专科学校学报,2009(6):54-55. |
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| 作者姓名： | 周正 |
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| 作者单位： | 江南大学体育学院,江苏,无锡,214122 |
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| 摘 要： | 体育报道的“精彩指数”是体育新闻喜闻乐见的程度。不断提高报道的“精彩指数”，是实现新闻有效传播的需要。现代体育凝聚着人类精神和智慧，形象展示力与美，是现代文明和价值观的生动载体，体育新闻报道要多角度挖掘题材，走出“体育就是比赛”、“比赛就是金牌”的误区，个性化地展示富有新闻价值的片段或侧面，提高新闻的可读性。
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| 关 键 词： | 体育新闻 精彩指数 有效传播 |
Excitement on the Sports News |
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| ZHOU Zheng.Excitement on the Sports News[J].Journal of Qiqihar Junior Teachers‘ College,2009(6):54-55. |
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| Authors: | ZHOU Zheng |
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| Institution: | ZHOU Zheng (Institute of Physical Education, Jiangnan University, Wuxi, Jiangsu,214122,china) |
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| Abstract: | ＂Excitement＂ of athletic report means the sports that people love to see and hear. It is necessary to improve the ＂Brilliant In- dex＂ of report for disseminating news efficiency. Modem sports is embodied by the human spirit and wisdom, the image displays the strength and beauty, which is vivid carrier for modem civilization and the values. Athletic report should be multi-angle digging theme, not only focusing on the ＂Sport means competition＂, ＂Competition means a gold medal＂. It should display the fragments or side with valuable news, also should improve the readability of news. |
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| Keywords: | athletic report brilliant index efficient dissemination |
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