| 商务英语专业开设商务项目设计的可行性分析 |
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| 引用本文： | 丁红朝. 商务英语专业开设商务项目设计的可行性分析[J]. 辽宁高职学报, 2010, 12(4): 55-57 |
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| 作者姓名： | 丁红朝 |
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| 作者单位： | 广州番禺职业技术学院,广东,广州,511483 |
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| 基金项目： | 2009-2010年国家高职教育英语类教改课题(3-19);;广州番禺职业技术学院重点课题(Z07-03);广州番禺职业技术学院第二期高职高专英语类专业教学改革课题(GZGZ7610-040) |
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| 摘 要： | 结合高职办学理念和学生的特点，提出在高职商务英语专业开设商务项目设计课程的可行性。对课程开设进行全面的可行性分析后，提出课程实施的策略，通过真实“项目教学”，让学生边学边做，提高高职学生的语言综合应用能力和商务项目的设计能力的教学目标。
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| 关 键 词： | 高职教育 商务英语 商务项目设计 可行性分析 设计策略 |
Feasibility Study on Introduction of Business Project Design to Business English in Polytechnic |
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| DING Hong-chao. Feasibility Study on Introduction of Business Project Design to Business English in Polytechnic[J]. Liaoning Higher Vocational Technical Institute Journal, 2010, 12(4): 55-57 |
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| Authors: | DING Hong-chao |
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| Affiliation: | Guangzhou Panyu College of Vocational Technology/a>;Guangzhou 511483/a>;China |
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| Abstract: | Business project design is now being introduced to polytechnic because of its guiding principles and the features of students in polytechnics.The comprehensive feasibility study of this proposal followed by elaborated action plans,has make objectives of both learning to apply and application to learn further possible in Business English in Polytechnic.The practice of this will help achieve students' language competency and ability to deal with the practical business projects in their future career. |
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| Keywords: | higher vocational education business English business project design feasibility analysis design strategy |
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