| 电子书简史——媒介演进与内容创新 |
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| 引用本文： | 翁昌寿.电子书简史——媒介演进与内容创新[J].国际新闻界,2011(2). |
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| 作者姓名： | 翁昌寿 |
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| 作者单位： | 中国人民大学新闻学院; |
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| 摘 要： | 十余年间,电子书经历三代更叠,成为与手机和电脑并肩的掌媒和随身媒体。电子书的创新性在于以介于手机与笔记本电脑之间的屏显尺寸,精准地为受众提供了阅读媒体,而非浏览媒体和娱乐媒体,从而为图书、报纸和杂志等平面印刷媒体在移动互联时代的传播提供了全新载体。而电子书由第一代演变至第三代的十年历程证明,平面印刷媒体并不能简单地将内容电子化平移到电子阅读终端,必须研发出适合电子书媒介的创新内容。
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| 关 键 词： | 第三代电子书 阅读终端 数字内容 Kindle和iPad |
A Brief History of E-book:Innovation of Media and Content |
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| WENG Changshou.A Brief History of E-book:Innovation of Media and Content[J].Journal of International Communication,2011(2). |
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| Authors: | WENG Changshou |
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| Institution: | WENG Changshou (School of Journalism & Communication,Renmin University of China,Beijing,100872) |
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| Abstract: | It only takes about 10 years for E-book to develop intopalm mediaormobile mediathat rivals with mobile phone and tablet PC.While other mobile media are more forentertainingorbrowsingpurposes,E-book becomes a brand new platform to transfer knowledge in wireless age,and a perfect complement to other printed media, such as books,newspapers and magazines. |
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| Keywords: | The Third Generation of E-book E-reader Digital Content Kindle & iPad |
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