网络流行语的社会心理语用分析

网络流行语可以反映出网民的社会心理状况。通过对网络流行语的分析,总结出来其具有创新性、娱乐性、简洁性、不规范性、非本土性和隐含性。这些特性体现网民了社会心理的矛盾与统一体:宣泄与轻松的统一、跟风与反叛的统一、从简与含蓄的统一。此外,这些网络流行语的使用也体现了对交际语境的顺应。

A Social Psychological Pragmatic Interpretation of Network Catchwords

Network catchwords,with their distinguishing features,could be seen as the reflection of Chinese people’s social psychological status.By way of analyzing their features of being creative,entertaining,concise,nonstandard,nonnative and implicit,the underlying social psychological factors are dug out,which are the unity of being cathartic and relaxed,conformed and rebellious,and concise and implicit. Furthermore,these network catchwords also adapt to the communicative context.