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汉字标志设计教学探议
引用本文:周军,孙璐.汉字标志设计教学探议[J].扬州教育学院学报,2011,29(4):87-89.
作者姓名:周军  孙璐
作者单位:扬州职业大学,江苏扬州,225009
摘    要:标志设计强调个性化表现。在教学中,让学生掌握标志设计个性化表现方法,是教学难点。实现个性化表现的途径有多种,其中汉字表现素材,因其极富民族性、地域性的特色而风标独具,已引起当代设计师高度关注。在教学中适时的让学生用汉字去做标志造型,是让学生掌握个性化表现的一种较好方法。

关 键 词:个性化  形意结构  以形见意  创意思维教学

Probing into the Teaching of Chinese Logo Design
ZHOU Jun,SUN Lu.Probing into the Teaching of Chinese Logo Design[J].Journal of Yangzhou College of Education,2011,29(4):87-89.
Authors:ZHOU Jun  SUN Lu
Institution:(Yangzhou Polytechnic College,Yangzhou 225009,China)
Abstract:Logo design emphasizes the individual expression. The task of design education is not only to cultivate students' excellent skills, but also to cultivate their creative thinking ability. Based on the teaching of creative thinking, this paper states personal opinions of the authors and discusses the teaching methods of the logo design by analyzing the modeling of Chinese character symbol.
Keywords:individualization  Hypotaxis-parataxis Structure  creating the implication by modeling  creative thinkingteaching
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