| 实用修辞的目标与策略 |
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| 引用本文： | 冯寿忠,刘琼竹.实用修辞的目标与策略[J].广东技术师范学院学报,2000(3). |
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| 作者姓名： | 冯寿忠 刘琼竹 |
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| 作者单位： | 山东潍坊学院中文系!山东潍坊261043(冯寿忠)，广东职业技术师范学院中文系!广东广州510665(刘琼竹) |
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| 摘 要： | 本文以“实用和美感”两大分野的修辞假说为前提 ,运用唯物辩证法的基本原理 ,着重对实用修辞进行了比较系统的分析和描写。本文认为 :(1 )实用修辞即优化性修辞 ,它是美感修辞的基础和前提 ,是所有修辞行为的必然选择 ;(2 )实用修辞可分为优化的目标和优化的策略两个方面 ;(3)优化的目标包括“等同性”和“高效性” ,其中“高效性”又分为“经济性”和“时效性”两个方面 ;(4)优化的策略包括“适度与过度”、“详尽与省略”、“前瞻与回溯”等方面
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| 关 键 词： | 实用 修辞 目标 策略 |
Pragmatic Rhetoric:Its Objectives and Ruses |
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| Feng Shouzhong,Liu Qiongzhu.Pragmatic Rhetoric:Its Objectives and Ruses[J].Journal of Guangdong Polytechnic Normal University,2000(3). |
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| Authors: | Feng Shouzhong Liu Qiongzhu |
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| Institution: | Feng Shouzhong 1 Liu Qiongzhu 2 |
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| Abstract: | Premising that Rhetoric is divided into two parts,Pragmatic Rhetoric and Aesthetic Rhetoric,we analyzed and described Pragmatic Rhetoric systematic with Materialist Dialectics.We find four conclusions:(1)Pragmatic Rhetoric is also called Optimizing Rhetoric.It is the premise and the root of Aesthetic Rhetoric.All the language using deeds should choose it.(2)Pragmatic Rhetoric is divided into the objectives of the optimization and the ruses of the optimization.(3)The objectives of the optimization are divided into Equation and Efficiency.Efficiency is divided into Economy and Promptitude.(4)The ruses are divided into Moderation and Immoderation,Detailed and Elliptical,Prognosis and Retrospect. |
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| Keywords: | pragmatic rhetoric object r |
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