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基于设计思想的比较优势理论评介
引用本文:郑京淑,杜宇玮. 基于设计思想的比较优势理论评介[J]. 预测, 2006, 25(4): 9-15
作者姓名:郑京淑  杜宇玮
作者单位:广东外语外贸大学,国际经贸学院,广东,广州,510420
基金项目:广东外语外贸大学校科研和教改项目
摘    要:以日本为中心兴起的基于设计思想的比较优势理论,为理解和分析现今世界的比较优势格局提供了崭新的视角。与以往比较优势理论以国家和产业为分析单位不同,基于设计思想的比较优势理论直接从企业和产品切入剖析比较优势。理论提出了设计思想、组织能力的概念,并从两者的适应性角度诠释了主要国家和地区的比较优势。理论也尝试着为日本企业提出全球定位战略。

关 键 词:设计思想  组织能力  比较优势  定位战略
文章编号:1003-5192(2006)04-0009-07
收稿时间:2005-06-26
修稿时间:2005-06-26

Theoretic Comments on Comparative Advantage Based on Architecture
ZHENG Jing-shu,DU Yu-wei. Theoretic Comments on Comparative Advantage Based on Architecture[J]. Forecasting, 2006, 25(4): 9-15
Authors:ZHENG Jing-shu  DU Yu-wei
Affiliation:School of International Economic and Trade, Guangdong Foreign Study, Guangzhou 510420, China
Abstract:Comparative advantage theory based on architecture oranges from Japan provides a new visual angle for understanding and analyzing the structure of comparative advantage of world. Different from the traditional comparative advantage taking the nation and industry as the basic describing unit, the new theory based on architecture directly probes into the comparative advantage from the angle of enterprises and production. The new theory defines the notions of the architecture and the organizational power, and discusses the comparative advantage of some countries and regions from the angle of their FIT between the architecture and the organizational power. Theory also tries to discuss the global positioning strategy of Japan enterprise.
Keywords:architecture   organizational power   comparative advantage   positioning strategy
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