Mission,messages, and measures: Engaging zoo educators in environmental education program evaluation |
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| Institution: | 1. School of Nutrition and Food Sciences, Louisiana State University AgCenter, Baton Rouge, LA, 70803, USA;2. Department of Agricultural and Extension Education & Evaluation, Louisiana State University AgCenter, Baton Rouge, LA, 70803, USA;3. School of Animal Sciences, Louisiana State University AgCenter, Baton Rouge, LA, 70803, USA;1. Nova Southeastern University, Abraham Fischler School of Education, 1750 NE 167th Street, North Miami Beach, FL 33162, United States;2. Temple University College of Education, 1301 Cecil B. Moore Avenue, Philadelphia, PA 19122, United States;3. University of West Florida School of Education, 11000 University Parkway, Pensacola, FL 32514, United States;4. Nova Southeastern University, Department of Sociobehavioral and Administrative Pharmacy, College of Pharamcy, 3200 South University Drive, Fort Lauderdale, FL 33328, United States |
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| Abstract: | Here we describe the development and implementation of a large-scale monitoring system to systematically evaluate various Chicago Zoological Society (CZS) education programs. Our primary goal was to engage program staff in developing a consistent measurement and evaluation strategy across and within education programs. We did this by using the CZS mission as a framework and incorporating participatory, theory-based, and utilization-focused evaluation approaches into our education programs. As we carried out the process, we learned several lessons that helped us to succeed. This process has allowed us to begin building the perspective among our staff and leaders that evaluation is an ongoing process that occurs alongside program delivery to inform cycles of reflection and improvement and measure program performance over time. |
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| Keywords: | Zoos Nonformal education Program evaluation Capacity building Logic modeling Evaluation utilization |
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