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论教育教学期刊的选题策划
引用本文:罗国干.论教育教学期刊的选题策划[J].民族教育研究,2010(5).
作者姓名:罗国干
作者单位:广西教育学院杂志社,广西南宁530023;
摘    要:选题策划是教育教学期刊编辑工作的首要环节,是期刊编辑工作的行动方案和施工蓝图。选题策划是期刊准确定位,形成特色品牌的前提,是期刊创新的灵魂,关系到期刊的优劣兴衰。高质量的选题,通常是重视调查研究,多方沟通,另辟蹊径,驾轻就熟,扬长避短,量力而行,把握社会热点,乘势而上。期刊的竞争实质上是选题的竞争,是在选题质量上的较量。
Abstract:
Theme selection and design is the primary step in editing journals on education and teaching like action plan or construction plan in editing work.Regarded as precondition for accurate positioning and characteristics creating as well as the soul of innovation,it is the key to success of a journal.Theme selection of high quality is the result of investigating markets,making communications,inventing new ways,editing with skill and ease,making best use of advantages and bypassing disadvantages,acting according to one's capability,focusing on hot issues of the society,and advancing with the situation.The competition of journals is actually the competition in theme selection and in quality.

关 键 词:教育教学  期刊  选题策划  原则  方法

On Theme Selection and Design of Journals on Education and Teaching
LUO Guo-gan.On Theme Selection and Design of Journals on Education and Teaching[J].Journal of Research on Education for Ethnic Minorities,2010(5).
Authors:LUO Guo-gan
Abstract:Theme selection and design is the primary step in editing journals on education and teaching like action plan or construction plan in editing work.Regarded as precondition for accurate positioning and characteristics creating as well as the soul of innovation,it is the key to success of a journal.Theme selection of high quality is the result of investigating markets,making communications,inventing new ways,editing with skill and ease,making best use of advantages and bypassing disadvantages,acting according to one's capability,focusing on hot issues of the society,and advancing with the situation.The competition of journals is actually the competition in theme selection and in quality.
Keywords:education and teaching  journal  theme selection  principle  method
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