| 通信服务创新研究 |
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| 引用本文： | 李莹. 通信服务创新研究[J]. 技术与创新管理, 2006, 27(5): 21-22,25 |
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| 作者姓名： | 李莹 |
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| 作者单位： | 重庆邮电学院,重庆,400065 |
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| 摘 要： | 通信服务创新的内涵很广,意在分析狭义的服务创新,即对现在我国通信企业中存在的服务态度差,效率底下,服务形式单一等管理问题,提出必须通过花大力气完善服务功能、创新服务措施、改善服务流程等创新方法使其改进。
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| 关 键 词： | 通信企业 服务创新 服务差异化 优化流程 |
| 文章编号： | 1672-7312（2006）05-0021-03 |
| 收稿时间： | 2006-04-10 |
| 修稿时间： | 2006-04-10 |
Research on Service Innovation of Communication Corporation |
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| LI Ying. Research on Service Innovation of Communication Corporation[J]. Technology and Innovation Management, 2006, 27(5): 21-22,25 |
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| Authors: | LI Ying |
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| Affiliation: | Chongqing University of Posts and Telecommunications, Chongqing 400065, China |
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| Abstract: | The meaning of communication service innovation is very wide.The aim of this paper is to analyze the re- stricted service innovation.Now the management problems,such as bad service attitude,low efficiency,single serv- ice form and so on,exist in our communication corporations.The paper gives some creative methods to improve them that more efforts should be put on perfecting service function,innovating service measures and ameliorating service process etc. |
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| Keywords: | communication corporation service innovation service differentiation optimize process |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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