Making sound decisions: A framework for judging the worth of your data

In our daily lives, we encounter decision points on a continuous basis. To maximize the likelihood of successful decisions, organizational members must draw on relevant, reliable, valid, and complete data. Sometimes copious data are available, but an overabundance can make it difficult to judge the worth of the data. This article presents a data evaluation framework that provides guidance for decision makers to evaluate and determine the potential effectiveness of the data they will use to inform their decisions.