略论体育产业发展的战略地位

在介绍发达国家体育产业发展的战略地位概况的前提下,探讨了国内体育产业发展所面临的战略背景,并对其产业结构调整、社会就业、国民经济可持续发展等进行了分析。认为国际经济一体化趋势为我国确立体育产业发展战略提供了良好的契机。建议把体育产业的发展纳入战略的高度,与“奥运争光计划”和“全民健身计划”并驱齐驾,加速体育产业化的发展进程

On Strategic Status of Sports Industry Development

With introducing strategic status of sports industry in developed country, this paper discusses the background factors in the sports industry development; and industry structure adjustment, social employment, sustainable development of national economy is also discussed in the paper. It was concluded that the international economy integration provides a good opportunity to the sports industry development. It was suggested in the paper that the sports industry development should be treated as a strategy as Olympic glory and national fitness program to accelerate its development.