| 奇瑞企业文化与发展之路 |
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| 引用本文： | 严瑞丽.奇瑞企业文化与发展之路[J].安徽师范大学学报(人文社会科学版),2008,36(6). |
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| 作者姓名： | 严瑞丽 |
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| 作者单位： | 安徽师范大学,经济管理学院,安徽,芜湖,241000 |
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| 摘 要： | 探析了奇瑞企业文化模式,指出企业文化对奇瑞发展的促进作用.1自主创新为核心,以"振兴民族汽车工业,打造中国的自主品牌"为愿景,建立学习型文化,提升企业创新力,坚持和发扬艰苦奋斗的"小草房精神"的企业文化模式,奇瑞企业文化托起奇瑞今日的辉煌.
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| 关 键 词： | 奇瑞 企业文化 发展 |
Corporate Culture of Cherry and Its Development |
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| YAN Rui-li.Corporate Culture of Cherry and Its Development[J].Journal of Anhui Normal University(Humanities and Social Sciences),2008,36(6). |
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| Authors: | YAN Rui-li |
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| Institution: | YAN Rui-li (School of Economics , Management,Anhui Normal University,Wuhu Anhui 214000,China) |
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| Abstract: | Analyse the corporate culture mode of Cherry and point out its promotion to Cherry's develop- ment.In 10 years,Cherry has established the corporate culture mode with independent innovation as its core,developing national car industry and Chinese independent brandas its dream is,learning culture and hard-struggle spirit.This culture produces its today's triumph. |
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| Keywords: | Cherry corporate culture development |
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