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广东省入境旅游客源市场时空变化研究
引用本文:俞彤.广东省入境旅游客源市场时空变化研究[J].惠州学院学报,2014(4):36-40.
作者姓名:俞彤
作者单位:河源职业技术学院工商管理学院,广东河源517000
摘    要:根据2003-2012年中国和广东入境旅游相关数据,分析2003-2012年广东省入境旅游客源市场发展概况,运用地理集中指数、亲景度和市场竞争态模型,定量分析广东省入境旅游客源市场的时空变化特征。据此将广东入境旅游市场定位为三类市场:重点市场、基本目标市场和机会市场,并提出了广东省入境旅游市场开发的建议。

关 键 词:广东省  入境旅游市场  地理集中指数  亲景度  市场竞争态

Research on Alternation of Time and Space in Guangdong Inbound Tourism Market
YU Tong.Research on Alternation of Time and Space in Guangdong Inbound Tourism Market[J].Journal of Huizhou University,2014(4):36-40.
Authors:YU Tong
Institution:YU Tong (School of Industrial & Commercial Management, Heyuan Vocational & Technical College, Heyuan 517000, Guangdong China )
Abstract:According to the related 2003-2012 data about the inbound tourism in China and Guangdong Province,this paper analyzed the general condition of the development of Guangdong’s inbound tourism market during 2003-2012 via the model of geographic con-centration index,preference scale and state of market competition. Quantitative research on alternating features of time and space of Guangdong’s inbound tourism market was also provided. Therefore,Guangdong inbound tourism market can be divided into three types:key market,basic target market and potential market. Consequently,suggestions of developing Guangdong’s inbound tourism market are raised.
Keywords:Guangdong Province  inbound tourism market  geographic concentration index  preference scale  state of market competition
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