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Enhancing Collection Development with Big Data Analytics
Authors:Scott Crawford
Institution:collectionHQ, Glasgow, UK
Abstract:More and more organizations are using Big Data to support evidence-based, customer-centric decisions and public libraries are following suit. This article presents the reasons behind a rise in Big Data and discusses the solutions that public libraries can apply to add value to the patron experience.
Keywords:Big data  collection development  efficiencies  public libraries  selection
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