| 中国影视文化贸易的现状和对策分析 |
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| 引用本文： | 莫茜茜.中国影视文化贸易的现状和对策分析[J].桂林师范高等专科学校学报,2010,24(3):62-66. |
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| 作者姓名： | 莫茜茜 |
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| 作者单位： | 中南财经政法大学,工商管理学院,湖北,武汉,430074 |
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| 摘 要： | 我国影视文化贸易仍处于逆差地位,但近年来,影视文化产业表现出前所未有的活跃景象,势头正劲,不可抵挡。从现状来看,存在的主要问题有：贸易逆差巨大,影视产品类型及进出口国家过分集中,影视产业地位虽有所转变,但占世界份额小等。通过分析以上问题产生的原因,提出一些有效的解决措施,为我国影视产业发展提供一点思路。
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| 关 键 词： | 影视文化贸易 贸易逆差 规模经济 |
The Present Situation of China's Trade of Films and Television Works and Its Countermeasures |
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| Mo Qianqian.The Present Situation of China''s Trade of Films and Television Works and Its Countermeasures[J].Journal of Guilin College of Education,2010,24(3):62-66. |
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| Authors: | Mo Qianqian |
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| Institution: | Mo Qianqian(School of Business Administration,Zhongnan University of Economics and Law,Wuhan,Hubei 430074,China) |
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| Abstract: | China＇s trade of films and television works is still in deficit,but in recent years,film and television industry has shown a more active phenomenon.In the present situation there exist main problems： huge trade deficit,large concentration on certain types of films and television works and certain import and export countries,little share in the world market.The paper analyzes the cause of the above problems and puts forward some effective measures to provide reference for the development of the industry. |
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| Keywords: | trade of films and television works trade deficit large-scale production |
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