数字化时代危机信息传播模式的时段性特征及管理对策

在综述各种信息传播理论模式基础上,结合数字化时代危机信息传播的特点,并参照M.Defleur的"互动过程模式"和F.Duggan及L.Banwell的危机信息传播模式,建立基于数字化时代危机信息传播模式。在此基础上分析信息传播的过程、时段性特征,并针对所建立的模式和4个阶段的特征对政府如何有效应对公共危机管理对策进行探讨。

New Characteristic of Crisis Information Communication Model and Its Management Strategies in Digital Age

After summarizing some representative models on information communication, this paper established an information communication model of crisis on digital age, which combined the features of the crisis information communication, and two reference models - Defleur＇s Mutual Process Model and Fiona Duggan ＆ Linda Banwell＇s Crisis Information Communication Model. On those basis, the paper analyzed the process and the time period characteristic of information communication and provided some management strategies to governments on how to cope with public crisis according to the propesed model and the time period characteristic of four stages.