| 解读中国商品的英文商标 |
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| 引用本文： | 朱丽华.解读中国商品的英文商标[J].保山学院学报,2012(3):106-108. |
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| 作者姓名： | 朱丽华 |
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| 作者单位： | 保山学院外国语学院 |
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| 摘 要： | 从商标的概念出发,以现有的在国内外驰名的一些中国商品的英文商标为研究对象,分析这些成功商标命名的原则、方法以及所蕴涵的文化信息,为今后国产品牌走出国门,以及文化交流助力。
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| 关 键 词： | 中国商品 英文商标 来源方式 禁忌 |
A Study of The English Labels of Chinese Commodities |
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| Zhu Lihua.A Study of The English Labels of Chinese Commodities[J].Journal of Baoshan Teachers College,2012(3):106-108. |
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| Authors: | Zhu Lihua |
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| Institution: | Zhu Lihua(School of Foreign Languages,Baoshan College,Baoshan,Yunnan,678000) |
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| Abstract: | The dissertation analyzes the principle of naming and cultural information of several reknowned domestic as well as overseas English labels.It is aimed at providing useful suggestions for those Chinese enterprises. |
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| Keywords: | Chinese commodities English labels priciples of naming taboos |
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