| 报刊新闻标题中潜性语言的开发与应用 |
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| 引用本文： | 刘茂田,武亚斌.报刊新闻标题中潜性语言的开发与应用[J].安顺学院学报,2010,12(1):27-30. |
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| 作者姓名： | 刘茂田 武亚斌 |
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| 作者单位： | 连云港师范高等专科学校中文系;连云港市新浦中学; |
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| 摘 要： | 标题语境为开发和应用潜性语言提供了条件,并能使标题产生陌生化新奇感的审美效应。开发手段有仿拟、反典、构造新词、开发潜义等。应用潜性语言要把握好分寸,注意感情色彩,最大限度地提高新闻的传播效果。
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| 关 键 词： | 潜性语言 新闻标题 开发应用 |
Analysis of the Newspaper Headlines in Language Development and Application of Potential |
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| Liu Maotian Wu Yabin.Analysis of the Newspaper Headlines in Language Development and Application of Potential[J].Journal of Anshun College,2010,12(1):27-30. |
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| Authors: | Liu Maotian Wu Yabin |
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| Institution: | 1.The Chinese Department of Lianyungang Teachers College;Lianyungang 222006;Jiangsu;China;2.Lianyungang City XinPu Middle School;Xinpu 222006;China |
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| Abstract: | The title context for the development and application of potential language provides the conditions and can produce strange title of the aesthetic effects of novelty.Development of tools there are parody,anti-Code,,construct new words,develop latent meaning and so on.applied potential language to grasp the sense of proportion,pay attention to emotional and maximize the dissemination of information effects. |
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| Keywords: | latent language news headlines development and application |
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