适老化产品设计属性及策略

为积极应对人口老龄化国家战略，提升当前适老化产品的设计与研发水平，进一步满足老年用户日益迫切的适老化产品需求，从老年用户的心理与生理特征视角切入研究，根据ERG理论“生存需求、关系需求和成长需求”，对老年人生理和心理需求进行解构，推导出适老化产品设计过程中“功能简化、感知强化、安全稳定、外观融合”四个设计属性，并结合“通用设计、无障碍设计、无意识设计和情感化设计”适老化设计方法对不同类型的适老化产品提出相应的设计策略，为后续相关适老化设计研究提供理论及策略参考。

Design attributes and strategies of elderly-oriented products

This research aims to actively respond to the national strategy of population aging, improve the current design, research and development level of products suitable for the elderly, and further meet the increasingly urgent needs for elderly-oriented products. It starts from the perspective of the psychological and physiological characteristics of elderly users, and then deconstructs the physiological and psychological needs of the elderly according to “the survival needs, relationship needs and growth needs” in ERG theory. Then it deduces the four design attributes of “function simplification, perception enhancement, safety and stability and appearance integration” in the process of designing elderly-oriented products. Combined with the elderly-oriented design method of “universal design, accessible design, unconscious design and emotional design”, corresponding design strategies are put forward for different types of elderly-oriented products, so as to provide theoretical and strategic reference for the research of subsequent related elderly-oriented design.