论报纸编辑心理的基本特征

报纸编辑是报纸的设计者和生产者,其心理状态直接影响着报纸的质量.以报纸编辑在工作实践中产生的心理现象和心理活动为视点,报纸编辑心理具有追求个性与风格的特色心理,博取信誉、贴近生活、满足受众的求知、求近、求新心理,提高层次、追求品味的精品心理,积极主动、不甘寂寞的创造心理,从整体意识出发的全局心理以及应该注意克服的定势心理等基本特征.这些心理特征的形成与我国媒介种类、数量激增,市场竞争加剧息息相关,是新时期新闻改革发展焦点逼近"读者需求"这一新闻传播活动价值本体的表现.

On the Basic Feature of Newspaper Editors in Psychology

The basic feature of newspaper editors in psychology can be classified into five sorts. The first is the peculiar psychology in which editors are in pursuit of individuality and style; the second is the delicate psychology in which editors are eager to gain credit and to meet the readers' demand, and provide the readers with more and more real, high-lever and knowledgeable articles; the third is the creative psychology in which editors are active and shamed of falling behind others; the four is the general psychology in which editors are conscious of the overall situations; the last one is reliable psychology in which editors are attentive to overcome the problems they meet in their work.