跨文化传播对中国西部的影响

外来文化曾数次冲击中国西部 ,但终以失败告终。近 2 0年来 ,由于国内外双重因素的积极作用 ,促使外来文化由表及里地进入西部 ,在西部人的思维观念、价值体系、生活方式等方面产生了多种影响。受外来文化诱惑的西部人迫切需要改变生存环境和生存方式 ,但外来文化同西部传统文化真正融合、协调的路还很长

Trans-cultural communication's influence on China's West

Under active internal and external promotion, foreign cultures have been permeating into the western area in the past 20 years, gradually influencing people there in concept, value system and lifestyle. People in the western area are urgent to change their living environment and living method, but it's still a long way to go before the real co-ordination and harmony between foreign cultures and the tradition in the western area.