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Exploring the link between culture and strategy in media organisations: The cases of the BBC and CNN
Dr. Lucy Küng 《媒体管理杂志》2013,15(2):100-109
Abstract This study employs participant observation methodology to examine the U.S. broadcast industry's cognitions of its external environment. Previous research has documented a tendency among industry participants to operate under outdated mental models of their environment. This tendency ‐ labeled ‘cognitive inertia’ ‐ provides the analytical framework for this study. The results provide indications that broadcasters operate under what appear to be outdated mental models of their external environment, with broadcasters appearing to pay inadequate attention to competing program sources and failing to account for the changing demographic composition of the television audience. However, these conclusions are tempered by the broadcast industry's dual‐product marketplace characteristics, wherein cognitions that would appear to reflect inadequate assessment of the content market may in fact reasonably reflect the contemporary realities of the audience market. 相似文献
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陈志平 《牡丹江教育学院学报》2014,(11):3-4
随着现代传媒的发展,传奇女作家张爱玲的作品成了影视剧改编的宠儿。然而遗憾的是,改编后的影视剧往往难以把握张爱玲作品的精髓。文章通过具体作品的分析,以期为张爱玲作品的多媒介传播提供一些建议,使经典名著能更充分地实现其艺术价值。 相似文献
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中国体育科学发展现状与展望 总被引:20,自引:2,他引:18
采用文献资料调研和调查访问等方法 ,对中国体育科学研究的特点与存在的问题进行了探讨 ,并对中国体育科学发展进行了展望。研究表明 :中国体育科学表现出科学研究取得高水平成果、研究手段多样化、初步形成了中国特色的体育科学研究体系、开始步入国际体育科学舞台等 4个方面的特点。但是 ,中国体育科学研究存在着创新性研究成果 (假说 )不多、研究方法中存在的缺陷、体育科学研究发展不平衡、在国际体育科学研究领域地位不高等问题。另外 ,中国体育科学应当在理论研究突出重点 ;应用研究突出实用特征、新技术与新方法的应用 ;加强中国特色的体育科学研究 ;建立中国体育科学数据平台 ;不断提高在国际体育科学研究中地位等方面进行加强。 相似文献
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Hasan Basri Memduhoğlu Inayet Aydin Kürşad Yilmaz Sabri Güngör Ebru Oğuz 《Asia Pacific Education Review》2007,8(1):56-70
The aim of this study is to provide information on the purposes, structure and operation of the process of supervision in the Turkish educational system. In this paper, the historical development of supervision services in the Turkish educational system, as well as the purposes and principles of educational supervision in Turkey and the structure of supervision in the Turkish educational system are defined. Moreover, the organization of sub-systems of the Ministry of National Education and that of supervision at elementary schools, hiring supervisors, their training, duties and responsibilities as well as working principles are presented. In addition, a detailed analysis of the supervision of institutions and teachers by supervisors is included. 相似文献
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There is a growing interest in addressing moral aspects in the research and education of socio‐scientific issues. This paper investigates students' interpretations of climate change from a moral perspective. The students were 14 years old, studying at Green Schools in the Beijing area, China. The study was based on semi‐structured group interviews and the data were analysed from an intentional perspective, which means that both cognitive and situational aspects were taken into consideration in the analysis. Previous research has revealed a close relation between morality and socio‐scientific issues and also advocated the need for addressing ethical aspects in science education. However, empirical studies exploring the question of what students' moral reasoning might look like at the individual level have not yet generated enough attention. In this study this is the core focus of interest. The findings show that the students conceptualise the solutions to mitigating climate change in relation to two different stances. That is, they contextualise the problems and solutions by addressing the individual, where the individual is either ‘myself’ or ‘someone else’. The different notions of the individual become crucial as the students' views and considerations for the environment, as well as society, change according to the different contexts. From a moral point of view, the students seem quite unaware of their varying consideration for others, the environment and society. The paper ends with a discussion of implications for practice and research. 相似文献
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在历史上徽州由于徽商十分重视教育,从而学风兴盛,藏书十分丰富,一批藏书家亦闻名于海内外.由藏书丰富又诞生了一批图书馆学家,且使徽州的图书馆事业起步早,发展迅速,典藏特别是地方史料丰富,促进了社会对图书馆的支持. 相似文献
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Gunnar Bernäng 《Educational Media International》2013,50(1):32-37
When the Grundskola was started in 1962 research was carried out in the town of Gävle (where the author of this article is working) to ascertain the needs for audio-visual aids in the new compulsory schools. The provision of audio-visual aids in the new compulsory schools. The provision of audio-visual aids in these newly-built schools was made according to the principle of a 50 percent state subsidy, with a maximum of 2000 Swedish kronors for each classroom or subject room. 相似文献
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Eugene Chng 《Journal of Cultural Heritage》2009,10(4):458-470
Advances in computing hardware coupled with its software counterparts have, for the past decades, influenced to a greater extent both the workflow of archaeologists and their interpretation of archaeological data. On the leisurely periphery, the synergy that arises between entertainment demands and commercial driven developments of interactive 3D (i3D) computer games has pushed these technologies beyond the expectations of the Virtual Reality (VR) community. This phenomenal growth in useable technology and its proportionate decrease in price have benefited the applicability of VR which in turn, have made it more accessible for researchers wishing to harness its benefits. The last 10 years have seen a steady increase in the use of VR technology to restore, preserve, reconstruct, recreate, and visualise ancient sites, monuments and artefacts. But, is technology ready for virtual time travel (VTT)? This article examines the possibility of experiential archaeology in voltage and silicon with the aim of formulating a strategy for VTT. 相似文献